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Institute of Agriculture
Columbia, Tennessee
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Assistant Athletic Director, Fan Experience and Sales, Department of Athletics
This position will lead marketing, fan experience, and sales efforts to develop and enhance the Best Fan Experience in North Carolina while working daily to build and foster the Demon Deacon brand. Essential Functions:
Provide daily leadership for the Fan Experience and Sales team, including managing all efforts related to marketing and promotions for all 18 athletic programs and other athletic events.
Work in partnership with the Associate Athletic Director for Fan Experience & Brand Development to formulate and execute season ticket marketing and sales campaigns for all ticketed sports.
Lead and direct all marketing and game presentation efforts to develop a best-in-class fan experience through video board operations, promotions, fan giveaways, game atmosphere, and dir
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