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Capgemini

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Centura Health

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Associate Director, Oncology Marketing
Purpose & Scope: Astellas is looking for an Associate Director, Health Care Provider (HCP) Promo for PADCEV (enfortumab vedotin), a breakthrough therapy for patients with locally advanced/metastatic urothelial cancer. The successful candidate will be a key member of the brand team and is responsible for leading the development of all core HCP messaging based on market knowledge, customer insights, and brand strategy, and implementation of promotional materials for the sales force and non-personal channels. This individual, together with one direct report, drives the execution of all promotional tactics, and is responsible for flawless execution of such tactics, working in close collaboration with our internal and external partners, including our commercialization


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