Marketing Manager, Marketing Process and Governance - Global Functions
Type: Full Time
Internal Number: 12709957
The health and safety of our employees and candidates is very important to us. Due to the current situation related to the Novel Coronavirus (2019-nCoV), we???re leveraging our digital capabilities to ensure we can continue to recruit top talent at HSBC.?? As your application progresses, you may be asked to use one of our digital tools to help you through your recruitment journey.?? If so, one of our Resourcing colleagues will explain how our video-interviewing technology will be used throughout the recruitment process and will be on hand to answer any questions you might have. Marketing Manager Process and Governance - Global Marketing
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Global Marketing uses creativity and business flair to help drive top-line revenue growth for our Global Businesses by optimising marketplace opportunities, our brand strength and customer insight.
We are currently seeking a high calibre professional to join our team as a Marketing Manager, Marketing Process and Governance
The primary accountability of this role is to manage and drive the process and governance of Marketing activities including third party risk management
Geographical Remit ??? Asia Pacific (cross line of business)
The role holder is accountable to the Senior Manager, Marketing Process & Governance
The role holder is responsible to the Regional Marketing Function in achieving their vision and objectives through marketing activity
The role holder will deliver this through implementing process improvements according to the strategic objectives of ASP Marketing, and ensuring governance and adherence to the Marketing procedures and FIMs including third party risk management
Accountabilities for Business, Customers and Stakeholders
Drive process improvement and governance activities at a regional or market level
Drive continuous improvement of marketing processes and promote guidance and direction of process management to create synergy between business lines within the Marketing function
Be an agent for change for Marketing to ensure that policies and third party risks are effectively embedded in BAU practices across ASP Marketing
Support all third party risk related matters for ASP Marketing, and provide effective management and oversight of third party engagements to ensure risk activities are undertaken accurately and on time with any deficiencies escalated as appropriate
Drive Marketing Performance through process improvement and third party risk management
KPIs will include, and not restricted to
On time delivery of process and governance activities in line with function requirements and line manager???s objectives
Demonstrate proficiency in identifying key issues, articulate proposed improvement with reference to existing policy & procedures, and interact with relevant process & risk owners
All applicable marketing policies, procedures and control requirements are appropriately implemented and monitored, and identified material risks are escalated timely
Modern Marketing professional with understanding of latest developments in the marketing and media world
Have depth of both classical and contemporary channels
Have a penchant for learning
Understand the use of data and analytics in deriving customer value
Be passionate about the customer and be obsessed with customer outcomes
Degree level qualification in finance, analytic and/or business studies related discipline preferred
Broad based business experience within a Financial Service based institution, or an innovative customer/service based institution
Sound project management experience
Experience and evidence of working within teams over multiple sites in a highly matrixed organization
Result-orientated and solution driven
Able to influence at senior level to drive improvemen t. Proven ability to influence leadership teams
Proven ability to be a self-starter with energy and drive in a challenging and dynamic environment
Ability to think innovatively, shaping and communicating new concepts
Ability to bring key stakeholders and Functional colleagues with them as marketing strategies and plans are developed
Ability to distil complex business and customer environment into simple, strategically sound and insight led stories
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