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Customer Engagement & Content Marketing, OCBC Global Commercial Banking
We are looking for a creative storyteller, excellent writer and event curator who is passionate about creating and delivering the best customer experiences across the marketing funnel. Key Roles & Responsibilities ??? Architect marketing content strategy across Bought, Owned & Earned media to capture new opportunities, engage audiences that effectively elevate our value proposition in establishing connections, relationships and rapport in the customers segments that we serve ??? Conceptualize and develop multi-format content from ideation, to production, distribution and optimization ??? Own & collaborate with content marketing team to develop editorial calendar for both internal and external communication ??? Manage 3rd parties content partnership
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