Senior Director of Strategic Communications and Marketing
University of Michigan - Ann Arbor
Location: Ann Arbor, Michigan
Internal Number: 209987
A cover letter and resume are important submissions for the hiring team to get a sense of your experience. In the cover letter, in two pages or less, please let us know how this role aligns with your career aspirations and skill set. Submit both a cover letter and resume as one file (because of system limitations).
The University of Michigan has a powerful brand as we are known for our global presence, academic excellence, history, and commitment to diversity. As the Senior Director of Strategic Communications and Marketing for the Division of Student Life, you will report to the Vice President for Student Life, serve on their Cabinet, and lead the Student Life Communications, Marketing and Design Team of approximately 15 staff.
As the leader of the Student Life Communications, Marketing, and Design (CMD) team, you will support our mission and help to achieve our strategic goals. We do this by telling the many stories of our units to a variety of audiences including students, faculty, staff, alumni, UM broadly, Ann Arbor, and world communities. The team also develops internal communications strategies for staff. At the University of Michigan, our dedication to excellence for the public good is inseparable from our commitment to diversity, equity, and inclusion. You will infuse these concepts in all elements of the work. For more information, visithttps://president.umich.edu/initiatives-and-focus-areas/diversity-equity-inclusion/
Develop and manage the strategic brand identity of Student Life including the use of a variety of mediums to reach unique audiences; grow and align all departmental marketing plans
Develop creative and data-driven divisional strategy for our communications
Engage within a matrixed organization to ensure understanding of divisional strategy while recognizing and honoring strengths and nuances; provide communications support to the entire organization
Work with other marketing and communications professionals across the university
Anticipate and lead communication regarding crises by providing information to all constituencies
Anticipate and provide divisional representation and response for media requests, complex institutional issues and other similar needs
Implement assessment methods to understand and grow our communications and marketing impact
Provide expertise to leadership on communications and other industry trends
Lead the CMD team including professional development, coaching and building infrastructure to grow skills including guidance to departmental staff within a matrixed organization
Manage the budget and financial stability of the division including optimizing resources
Bachelor's degree in communications, marketing or a related field
10+ years' experience in communications, marketing, advertising or a related field in a medium to large organization
5+ years progressive leadership experience supervising and leading teams
Expert proficiency in developing and implementing multi-channel strategic marketing and communications including analyzing data for impact
Applied experience in strategy development, long-range planning, innovation and aligning the marketing function to institutional priorities and mission
Commitment to diversity, equity and inclusion and how those ideals are supported by a marketing communications function
Interest in working across a large, decentralized organization
Benefits at the University of Michigan
In addition to a career filled with purpose and opportunity, The University of Michigan offers a comprehensive benefits package to help you stay well, protect yourself and your family and plan for a secure future. Benefits include:
Generous time off
A retirement plan that provides two-for-one matching contributions with immediate vesting
Many choices for comprehensive health insurance
Long-term disability coverage
Flexible spending accounts for healthcare and dependent care expenses
This role may have reporting obligations under Title IX and Clery.
Posting Range: $148,000-$153,000. Salary may vary depending on qualifications, experience, and education of the selected candidate.
The University of Michigan is an equal opportunity/affirmative action employer.
U-M COVID-19 Vaccination Policy
COVID-19 vaccinations are now required for all University of Michigan students, faculty and staff across all three campuses, including Michigan Medicine. This includes those working or learning remotely. More information on this policy is available on the Campus Blueprint website or the U-M Dearborn and U-M Flint websites.
A great university is made so by its faculty and staff, and Michigan is recognized as one of the best universities to work for in the country. The Michigan culture is known for engaging faculty and staff in all facets of the university to create a workplace that is vibrant and stimulating.For two consecutive years, the Chronicle of Higher Education has placed U-M in its "Great Colleges to Work For" survey. In particular, the university earns high marks for strong relations between faculty and administrators, a collaborative system of governance, strong pay and benefits, and a healthy work/life balance.