Department of Athletics Communications and Marketing Strategy (65%) Develop, activate, and maintain a comprehensive communications and marketing strategy to tell the story of Bates Athletics to the Bates community, prospective students, and Bates alumni; Serve as the public relations manager for the Department of Athletics; Actively seek media placements in the local, regional, and national media outlets: field media requests and pitch outside media for newspaper, radio, social media, article, and television coverage; Highlight the achievements of student athletes, coaches, and the Department of Athletics Create engaging content including previews, recaps, profiles, feature stories, and videos about student athletes, coaches, and athletic events; Oversee the Bates Athletics social me