Responsible to perform marketing/communications/membership duties in a municipal parks and recreation district
Works to develop overall brand management and recognition
Responds to inquiries and concerns to ensure effective communication and timely resolution of problems.
Develops and implements marketing strategy for the district which includes promotional events, marketing tools, and advertisement of the facility
Serves as a key point of contact for individuals, business leaders, media, and customers of WPRD.
Conduct outreach to existing and potential corporate members to provide support on sponsorship and advertising opportunities
Support WPRD goals by raising community awareness of available products or services
Prepares a variety of publicity materials including news releases, factsheets, talking points, speeches, and social media content.
Responsible for the creation and distribution of the WPRD Brochure and Flyers
Tracks and reports on marketing metrics, membership numbers/trends, and evaluating effectiveness of current marketing strategies
Lead WPRD membership renewal process
Build relationships with prospective members making clear the benefits of WPRP services.
Implement and contribute to the continuous improvements of the organization’s membership strategies.
Provides communications assistance to the Executive Director and staff of the WPRD
Layout and Design/Brochures
Write, edit copy and design online WPRD brochures, advertisements, flyers, newsletters, business cards, and special publication for internal and external audiences. Layout, design and package WRPD publications and promotional materials, including the Activity Schedules, special publications, special event materials, ads, etc. Work closely with print agencies to print publications, brochures, etc.
Website Updates/Social Media/Calendar
Manage WPRD website and all social media content; write and edit content for sites. Layout, design and edit content for websites and special events.
Special Events /Community Relations
Assist all staff in special project management.
Communicate Park District programs, facilities, special events, and projects to the external public through articles, special publications, public service announcements, website, social media, electronic message board and public speaking engagements
Arrange and manage contests and exhibits.
Work with appropriate staff to develop marketing plans for WPRD parks, programs and facilities.
Work with other entities special events management/promotions.
Create member onboarding to seek commitment, community, comfort, and confidence
Calls, email, orientations, and tours to ensure member
Assist with WPRD app implementation for new/current members
Manage health insurance incentive memberships and provide support for members seeking assistance with incentives.
Oversee membership scholarships and the distribution of scholarship funds
Maintain frequent communication with current partners utilizing our services (i.e. CHI, Senior Center, Williston Wonders, etc.)
Provide training on customer service, database operations, and membership/program information to front desk staff.
Miscellaneous duties and assignments as identified by the Executive Director and/or Assistant Director
Perform related duties as required
KNOWLEDGE REQUIRED BY THE POSITION
Effective organizational and interpersonal communication skills
Extensive knowledge of brand management, marketing, sales, social media management and strategy.
Evidence of superior written and oral communication skills
Demonstrated leadership within groups
Front Page, Microsoft PowerPoint, Microsoft Word/Excel, and desktop publishing proficiency preferred
Preferred knowledge of RecTrac or ability to quickly learn RecTrac software.
Requires high level of creativity and resourcefulness
Ability to manage multiple tasks with a variety of groups to include staff (full and part-time), volunteers, and media
Requires the ability to set and achieve goals through effective decision-making
General knowledge and background of recreation programs.
Governmental budgeting practices and procedures
Attend to emergencies when necessary
Attend safety meetings and other related meetings
Take classes as required in First Aid, CPR, and working relationships
Assist with inventory control and security
Safely operate all vehicles and other job-related equipment
Support and enforce all policies, safety regulations and guidelines, established by the Executive Director
Bachelor’s Degree in a related field, or a combination of experience/education
Sufficient experience to understand the basic principles relevant to the major duties of the position
Current CPR Certification, or able to obtain within 6 months
Ability to work weeknights and weekends as needed
Ability to work with limited supervision
Ability to lift a minimum of 30 pounds or heavier lifting with other employees
Ability to effectively communicate verbally and in writing
Knowledge of operational policies, procedures, accepted standards and methods of the parks and recreation field in marketing facilities and programs
The knowledge and ability to manage multiple tasks
Possession of or ability to obtain (within 30 days) a valid driver’s license issued by the State of North Dakota for the type of vehicles or equipment operated
Have essential physical and mental capabilities in the following: Interpersonal skills, memory, attention to detail, follow directions, comprehension, calculating, reading, writing, speaking, evaluating, mathematics, organizing and innovation
BENEFITS: Full Benefits Package of the Park District
SUPERVISOR: President of the Board of Park Commissioners
ESSENTIAL JOB DUTIES:
•Responsible for the overall management, supervision and operation of the Williston Parks & Recreation District (“Park District”) as the Chief Administrator;
•Develop with the Park Board Commissioners, Management Team, staff, and volunteer organizations, the operations, capital improvements, staffing, maintenance, acquisitions and financing plans in order to provide and maintain a comprehensive year round public parks and recreation program utilizing multiple facilities and grounds owned, operated, leased and rented by the Park District;
•Responsible and accountable to the Park Board Commissioners for the management, directing and supervision of the District’s financial assets, operations, properties, facilities, programs and staff to provide public park and recreation opportunities for the community of Williston;
•Responsible for the preparation of finances and administration of the annual park district budget;
•Manage, Supervise and Evaluate the work of the following staff: Facility/Pr...ogram Director, Marketing Coordinator, Finance Manager, Human Resources/Payroll Manager, Parks Superintendent, Golf Superintendent and Administrative Assistant;
•Directs and Coordinates the management team that includes: Facility/Program Director, Marketing Coordinator, Finance Manager, Parks Superintendent, Golf Superintendent, Recreation Superintendent, Facilities Supervisor, Athletic Field Foreman and Aquatics Supervisor;
•Manage equipment and construction projects; or assign staff to oversee them;
•Set agenda and coordinate monthly board meeting;
•Facilitate the work of various advisory boards and committees;
•Must formulate and implement operating policy, procedure and guideline within the District, as they relate to personnel, public relations, planning, purchasing, record keeping, accounting, maintenance, development and programming in accordance with local, state and federal law;
•The Executive Director shall be the official medium of communication between the employees of the District and the Park Board Commissioners.
?Sufficient experience to understand the basic principles relevant to the major duties of the position;
?Knowledge and level of competency commonly associated with the completion of a bachelor’s degree in a course of study related to the field or at least five years of equivalent work experience;
?Ability to manage and supervise a fast paced and fast-growing Park District;
?Effective oral and written communication;
?Must be able to practice a high level of confidentiality;
?Excellent organizational and computer skills;
?Current CPR Certification, or able to obtain within 6 months;
?Ability to work weeknights and weekends;
?Ability to work with limited supervision;
?Ability to lift a minimum of 30 pounds or heavier lifting with other employees;
?Knowledge of operational policies, procedures, accepted standards and methods of the parks and recreation field;
?The knowledge and ability to manage multiple tasks;
?Possession of or ability to obtain (within 30 days) a valid driver’s license issued by the State of North Dakota for the type of vehicles or equipment operated;
?Have essential physical and mental capabilities in the following: Interpersonal skills, memory, attention to detail, follow directions, comprehension, calculating, reading, writing, speaking, evaluating, mathematics, organizing and innovation.
The Final Filing Date for this recruitment is TUESDAY, MAY 31, 2022.
To be considered for this exceptional career opportunity, submit your letter of interest, resume detailing your qualifications, and two letters of recommendation to:
Kate Cote, Human Resources Director
PO Box 1153
Williston, ND 58802