Overview:

Public Responsibility in Medicine and Research (PRIM&R) is an international 501(c)(3) nonprofit organization based in Boston’s historic Back Bay whose mission is to advance the highest ethical standards in the conduct of biomedical, behavioral, and social science research. Since 1974, PRIM&R has served as the primary professional home and trusted thought leader for the human and animal research oversight communities. Through educational programming, membership services, professional certification, public policy initiatives, and community building, PRIM&R seeks to ensure that everyone involved in research understands the central importance of ethics in the advancement of science. This includes working to address systemic racism and other forms of structural injustice as they impact the research enterprise. PRIM&R is committed to advancing justice, equity, and inclusion among our staff, membership, leadership, and the wider research community. Visit primr.org for more information.

Position Summary

Reporting to the Assistant Director of Marketing and Communications, the Marketing and Communications Specialist is responsible for developing and disseminating multi-media content to relevant stakeholder groups. They will be creative, with experience writing content optimized for an online experience. They thrive on data and can analyze marketing analytics and metrics to adjust content to meet goals. The ideal candidate for this role is ready to brainstorm ways to build PRIM&R’s online presence and has the technical ability and know-how to execute those ideas.

What you’ll do:

• Manage PRIM&R’s website and execute strategies to manage/improve SEO, ensure accessibility, strengthen online presence and customer experience, and increase web traffic.
• Collaborate with internal and external resources and subject matter experts to develop compelling content (e.g., articles, videos, emails, webpages/landing pages, blog posts, interactive tools, etc.) that is informative, entertaining, and engaging for the target audience.
• Use performance data and competitive analysis to help develop PRIM&R’s marketing strategy, audience journey mapping, and content plan.
• Collaborate with the Marketing and Communications team to develop and implement PRIM&R’s editorial calendar and program-specific marketing plans.

Relationships:

• Internal: Works closely with the Assistant Director of Marketing and Communications, the Marketing and Communications Coordinator, and the Marketing and Communications Assistant. Must communicate regularly with all other department staff to create marketing content.
• External: Works with vendors including for web, blog, PRIM&R’s Career Center, promotional and print materials, exhibiting events, and external ads.

To Apply: Please send your cover letter and resume to jobs@primr.org (put “MarCom Specialist” in the subject heading). No phone calls, please. PRIM&R is an Equal Opportunity Employer and provides equal employment opportunities to all candidates without regard to race, ethnicity, religion, national origin, age, sex, sexual orientation, gender identity, marital status, ancestry, physical or mental disability, veteran status, or any other legally protected characteristics. PRIM&R is committed to providing reasonable accommodation. Individuals from under-represented communities are strongly encouraged to apply.

What we’re looking for:

• Minimum of three years’ marketing and communications experience.
• Proficiency with Microsoft Suite, CMS (Kentico - website, WordPress – blog), Google Analytics, SEO tools, social media (Facebook, Twitter, LinkedIn); familiarity with graphic design and/or Adobe Creative Suite a plus, but not required.
• Ability to effectively plan and manage projects and competing deadlines. Familiarity with project management tools (like Airtable) a plus.
• Excellent writing/editing skills and strong attention to detail, and ability to flexibly and diplomatically work across programs with a variety of staff.
• An understanding of current and upcoming trends in marketing/communications and design, particularly for associations and nonprofits.
• Familiarity with HTML/CSS and web best practice (usability, SEO, design, etc.).
• Ability to travel overnight for annual conference and exhibition opportunities.