Systems Manager, Marketing & Communications

US-NY-New York

Job ID: 2022-10606
Type: University Enrollment Management (WS1960)
# of Openings: 1
Category: Technology
New York University

Overview

The Systems Manager, Marketing & Communications is a a marketing operations professional who oversees all technical aspects of the customer experience from prospective student through enrollment, including oversight of a robust Customer Relationship Management (CRM) platform (Slate). The position will develop and execute initiatives to improve service to students (digitally and through other methods), enhance productivity, and find cost savings. The position will develop and implement testing processes with key internal stakeholders and partners within Enrollment Management for marketing and communications campaigns to ensure quality, accuracy, and technical functionality, and will develop and analyze CRM performance reports for marketing and operational purposes. Additionally, this role will serve as a liaison to student-facing departments in need of communications system support including the Office of Financial Aid, the University Registrar, and the Office of Student Success, and is responsible for CRM training efforts for all new and existing staff within Enrollment Management.

Responsibilities

Required Education:
Bachelor's Degree

Required Experience:
5+ years experience with Technolutions Slate software, or similar enterprise information systems (e.g. CRM).

Preferred Experience:
Experience working in a higher education context or non-profit organization is preferred, but not required. Experience with email and web content management systems.

Required Skills, Knowledge and Abilities:
SQL experience; Experience in email marketing, managing web content and analytics and reporting. Excellent writing and communications skills. The ability to work collaboratively

Preferred Skills, Knowledge and Abilities:
Proficient in HTML. Proficiency in web content development methodology, software, and standards


Qualifications

NYU aims to be among the greenest urban campuses in the country and carbon neutral by 2040. Learn more at nyu.edu/nyugreen.

EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity

PI187830880