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Email Marketing and CRM Manager
Job Summary/Basic Function:Teachers College is hiring an Email Marketing and CRM Manager to develop, implement, and execute email marketing campaigns in support of college-wide communications, fundraising activity, and events.The Email Marketing and CRM Manager will manage a calendar of email communications directed at internal and external audiences. They will elevate the creative presentation and messaging of Teachers College’s email communications to optimize engagement and guide users to desired actions. The Manager will leverage all features of TC’s CRM platform, Salesforce Marketing Cloud, to automate and scale campaigns through the configuration of user journeys, triggered emails based on user activity, and the development of dynamic lists for c
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