Major Job Dimensions:

• Work closely with DSC public relations agency to ensure brand is promoted and protected in a proper, coordinated, and consistent manner.
• Manage the planning and execution of marketing elements associated with DSC bids and events.
• Create a wide range of various marketing materials to help sell the destination.  
• Administer preparation of all sports-related bid documents to support sales team.
• Coordinate with DSC team and design agencies to oversee and approve marketing materials.
• Manage the development of the annual marketing and communications plan with DSC agencies.
• Update and maintain detroitsports.org and social media platforms. 
• Monitor and report on effectiveness of marketing communications. 
• Compose and edit press releases, company literature, and articles for internal and external use.
• Cultivate and enhance collaborative working relationships within the media and PR community.
• Plan and oversee press events in conjunction with contracted personnel and public relations agency. 
• Detect public relations issues as they emerge and address them directly. 
• Research and write briefing materials. 
• Plan and implement marketing components of sponsorships.
• Manage creation and distribution of all e-blasts and volunteer requests using Constant Contact; work cross functionally with each team member to organize assets for ongoing e-blasts.
• Maintain effective internal communications to ensure that all departments are kept informed of marketing materials.
• Committed to partnering with Visit Detroit in embedding diversity, equity, and inclusion into company culture and operations, and actively contributing to creating a welcoming and inclusive environment for all employees and stakeholders. 

 Additional Responsibilities

• Completes required reports, records, and related documents accurately and promptly.
• Provide administrative assistance and support as needed.
• Special projects as assigned by Deputy Director and Executive Vice President

Preferred Qualifications:

• 1-3 years’ experience working in a marketing or communications role within an organization. 
• Relationships and/or knowledge of sports events industry.
• Advertising/Marketing agency experience preferred.
• Familiarity with the hospitality industry, the Detroit metro area and Detroit metro tourism attractions. 

 Minimum Qualifications:

• Bachelor's degree in marketing, business, or communications field.
• One year experience in communications, marketing, media relations or sports information role with college athletic department, sports team, governing body, or similar organization. 
• Knowledge of sports event operations.
• Knowledge of sales promotion, direct marketing, trade show marketing and interactive technology.
• Thorough working knowledge of computer systems with familiarity in standard project management, word-processing, spreadsheet, database, and presentation software.
• Proficiency in Microsoft Office, Adobe Creative Suite.
• Social media experience includes Facebook, X, and Instagram.
• Ability to lift 25-50 lbs., and move various sports apparatus as required.
• Valid, unrestricted Michigan driver license.

Knowledge, Skills, Abilities and Other Characteristics:

• Ability to use current project management methodology to efficiently implement initiatives.
• Ability to build effective consensus within a diverse team.
• Ability to assist in the execution of marketing and communications plans.
• Ability to analyze and solve marketing problems.
• Ability to multitask several projects at one time with tight turnaround times. 
• Excellent communication skills including the ability to clearly express thoughts, ideas, and concepts, verbally and in writing, in the English language.
• Skilled in developing efficient systems and processes; organizing, prioritizing, and analyzing multiple assignments.
• Ability to think and manage creatively in a fast-paced work environment.
• Ability to develop and maintain effective working relationships with supervisors, peers, colleagues, and external stakeholders.
• Maintains a positive and professional work attitude, appearance, and behavior even in the most demanding situation.
• Ability to work effectively in both remote and in-person work environment; proficient using video conferencing software and other remote work tools.
• Proficient in using personal computer software and applications including Microsoft Word, Excel, Outlook, and PowerPoint. 
• Proficient in using customer relationship management technology with ability to learn new applications and systems. 
• Available weekends and outside of normal work hours for assignments and travel, as needed.

About Visit Detroit - Detroit Sports Commission

The Detroit Sports Commission’s (DSC) mission is to market and sell metro Detroit as a premier destination for regional, national and international amateur sporting events. The DSC is a not-for-profit charitable organization, IRS 501 (c)(3), and a subsidiary of the Detroit Metro Convention & Visitors Bureau (Visit Detroit).

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