General Description The Assistant Director will serve the Conference and its thirteen member institutions (11 all-sports, two single-sport) by assisting with the day-to-day administration of digital and social media, executing content aligned with MW's strategic plan, and providing key messages of the Conference and its member institutions. The overall impact of this role is to provide a consistent and compelling user experience across the MW’s digital enterprise, improving the overall visibility of the conference and its members, and contributing to the conference’s brand and positive reputation, reaching more alumni, media, and potential student recruits and their families. By managing content, external communication, and social media, the Assistant Director will safeg