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Director, Digital Marketing
Job SummaryReporting to the Chief Marketing & Communications Officer, the Director, Digital Marketing helps to lead the vision and overall strategy for the digital experience of our stakeholders --including students, alumni and the business community. This includes continual review of information architecture and technology to ensure a dynamic and satisfying user experience across all HBS web/mobile properties and collaborating with the team to better leverage digital engagement in the School?s[MC1] marketing initiatives. The Director will also assess digital media practices across the school, setting priorities, defining and implementing standards and guidelines, and leading across the HBS organization to ensure that digital standards and practices are understood and adopted
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