The East Tennessee State University (ETSU) Athletics Department is seeking a dynamic and experienced Associate Athletics Director of Marketing and Branding to lead and oversee all aspects of marketing, branding, and promotions. Reporting directly to the Athletics Director, this pivotal role is designed for a creative thinker who is passionate about elevating the ETSU Athletics brand and enhancing the overall fan experience. In this role, you will spearhead the development and execution of comprehensive annual marketing plans tailored for various sports, with a particular emphasis on men’s basketball, women’s basketball, and football. Your strategic vision will drive initiatives aimed at increasing attendance and revenue while creating an electric gameday atmosphere for our home conte