Los Angeles, California
Muncie, Indiana
Piscataway, New Jersey
Brookings, South Dakota
Gainesville, Florida
Posted: 19-Mar-25
Location: Irving, Texas
Type: Full-time
Sector:
Salary Details:
Required Education:
THE ROLE AND CANDIDATE PROFILE
The successful candidate will execute the strategic and creative vision for The American video content and direct the production of original content for the Conference and its media partners, including digital platforms and social media accounts, in-venue video boards and television commercials. The candidate will serve as a liaison with member institutions and will support the implementation and integration of ESPN+ shoulder programming for the Conference.
Night and weekend work will be required. The anticipated start date is April 1, 2025.
SPECIFIC AREAS OF RESPONSIBILITY AND EXAMPLES OF DUTIES
The Director of Creative Video Services will be the primary producer of The American's video content to promote the Conference's 20 sports. The individual will manage a comprehensive plan for the creation of video content and have strong written and communication skills. Specific responsibilities and duties include:
- Develop comprehensive video content strategies across all digital platforms (YouTube, X, Facebook, Instagram and TheAmerican.org) to enhance fan engagement.
- Generate creative assets and programming to be used by the Conference, ESPN and for social and digital media that promote the Conference's brand identity.
- Collaborate with the Senior Director of Brand Marketing and Assistant Director of Social Media and Digital Communications to establish production and distribution schedules for daily, weekly and season-long owned media content.
- Develop creative storytelling elements to enhance brand engagement across digital platforms.
- Modify video content for various digital platforms, including social media, websites, and streaming services; including reformatting for social engagement.
- Serve as the primary contact for Conference and institutional messaging (PSAs).
- Direct all elements of content and video production, including shooting, editing, graphics and lighting.
- Serve as the lead producer of video content for the league's official digital platforms.
- Assist in the archiving and maintenance of footage, highlights, melts and original content.
- Monitor emerging trends in video/digital communications.
- Collaborate and produce features, profiles, and other original video content for Conference and ESPN+ broadcasts with member institutions.
- Direct production of non-exclusive shoulder programming for ESPN+.
- Travel and represent the Conference at championships and regular-season events to assist with content creation and/or behind-the-scenes features.
- Ensure working knowledge of all NCAA compliance issues that pertain to communications matters.
- Assist with other Conference-related functions as assigned.
The candidate should have practical experience and demonstrated technical skills in videography and post-production (using Final Cut Pro and/or Adobe Premiere Pro). Knowledge of Adobe Creative Suite and experience working with X, Instagram, Facebook and YouTube are also required. Experience working within an athletic department or conference office at the collegiate level is preferred.
The individual must have the ability to work well with a variety of constituents, including conference staff, and administrators and staff at member institutions.
APPLICATION PROCESS
A letter of application, resume, examples of work, and a list of at least three professional references should be forwarded via email to:
Chris Grey
Assistant Commissioner of Content and Media Partnerships
cgrey@theamerican.org