HR Title: Sports Media Specialist General Summary Oversees the day-to-day communications and media relations for Western Michigan's women's basketball, men's soccer, softball and women's golf teams. Major Duties Manages media and public relations for assigned sports teams, coordinating daily and game day media needs. Develops, edits, produces, and distributes informational resources for the media and the public. Updates and maintains the official website, athletic-affiliated web pages, and social media platforms. Archives team and student-athlete statistics, data, biographical information, and photographs for operational and historical purposes. Pitches story ideas to external media outlets for assigned teams and Bronco Athletics.