Business Function: Corporate and Institutional Banking provides corporate customers with a full range of commercial banking products and services, including cash management services, current accounts, time deposits, trade finance, working capital finance, term loans and foreign exchange. Through our continued commitment, DBS has cultivated long-standing relationships with its customers in the region that are based on account relationship management, service differentiation, product development and rigorous credit standards. Responsiblities: Develop and implement marketing and branding strategy for large corporate segments Work closely with segment teams to lead our brand building, leads acquisition and customer engageme