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Associate Director II - Associate Director of Athletic Fan Engagement
Nature and Purpose of Position:Collaborates with the Assistant Vice President of Marketing and Branding to plan, organize, and direct the day-to-day operations of the Athletics Marketing through Sam Houston State University’s (SHSU) Integrated Marketing Communications (IMC) Division. Performs highly complex managerial work, providing strategic direction and guidance for the department’s marketing, promotions, and ticketing programs. Primary Responsibilities:Develops and implements comprehensive marketing plans for the Department of Athletics through Integrated Marketing Communications (IMC) – Athletics External Engagement to enhance marketing, promotional, fan experience, and sales efforts while fostering innovative and collaborative efforts to engage student


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