Sr. Associate Athletic Director for Revenue Generation
Lamar University Athletics
Location: Beaumont, Texas
Internal Number: 441933
About This Role:
The Sr. Associate Athletic Director for Revenue Generation reports directly to the Director of Athletics. The successful candidate will oversee all external units within the athletic department: Cardinal Athletic Fund, corporate sponsorships, marketing, media relations and ticketing.
Position Responsibilities: Develop, implement and maintain a comprehensive strategic plan for Athletics revenue generation, including management of corporate sponsorships, ticket operations, marketing, media rights, and all other operating and non-operating revenue. Lead Athletics department in all external donor engagement efforts in connection with and in support of the Athletics strategic plan and comprehensive Revenue Generation plan. Lead various units and initiatives within Athletics, including corporate sponsorships, development, ticket sales, licensing, marketing, athletic communications, fundraising and multi-media rights. Serve on the senior leadership staff of the Department of Athletics and provide input into the overall execution of the athletics department. Ensure efforts are collaborative and the work is unified amongst the university and athletics staff. Support mission and vision of The Cardinal Athletic Fund, as well as that of Lamar University, with integrity and in compliance with all NCAA, conference and University rules, policies, and procedures. Responsible for the performance, development, and professional growth of all direct reports. Serve as a sport administrator for assigned sport(s). Other duties as assigned by the Athletic Director.
Lamar University is a diverse and accessible global university for life-long learners with a passion for broad-based community engagement. As a vital contributor to the socioeconomic wellbeing and resilience of the Gulf Coast region, our expertise is recognized locally and beyond. Lamar University is home to more than 17,000 students and is among the fastest growing Texas colleges and universities. LU is a member of The Texas State University System, which is the first higher education system of Texas and maintains the lowest average tuition and fees of any university system in Texas. With more than 100 degree options and a community that cares, Lamar students are always proud to be Cardinals.
Lamar University is committed to fostering a culture of diversity where students, faculty and staff of all backgrounds can learn, work, and serve.