Primary responsibilities: (70%) Represent the Athletics Department in all Marketing & Advertising issues and direct all efforts relating to the exposure and promotion of all aspects of the Athletics programs to all our constituency groups including local groups, state groups, student groups and national groups. Developing and implementing brand strategies, marketing plans and strategies for all varsity sport programs as well as other department entities and units. Coordinate several other efforts within the department, including managing promotional items and materials to outside groups, developing season/game marketing plans, creating game scripts to match those game marketing plans, and organizing other special events. Manage in-game promotions and marketing material distribution. Coordinate and assist the ticket office for all ticketing operations including but not limited to: outbound sales, customer service, group packages, secondary development inquiries, fulfillment, event staffing and development of ticket campaigns and special offerings. Management of the UMD mascot program along with other community relations activities. Oversight of post grad interns and undergraduate students.
(20%) Oversight of event management and the gameday experience for the department. This position will be responsible for creating a dynamic gameday environment for home events. Constructing an enjoyable and memorable game day experience at athletic events by working collaboratively with the marching/pep band, student group’s spirit squad, alumni association, game operations crew, etc. Providing coordination and implementation of technology including video production services and design during events. Ensuring that all UMD athletic facilities have the necessary equipment to fulfill the event management needs. Managing all external game day event workers which includes coordinating with professional staff (score keeper, clock, public address announcer, ect) and officials/referees. Responsibilities include, but not limited to, planning, assisting in the budgeting process, and in developing and implementing the goals and objectives of the Athletic Department as it relates to event experiences.
(10%) This position assists the revenue generation of soliciting and selling of corporate partnerships through detailed marketing and creative solutions and other special Bulldog athletic events. Manage the department’s internal and external events such as the Bulldog athletics Hall of Fame banquet and student-athlete year end awards banquet. Understanding the strategic goals and objectives of the department. Deliver on individual and team revenue goals through the selling and creation of marketing packages using traditional, digital and other non-traditional marketing channels to meet client’s objectives. Develop and maintain strong, lasting relationships with both current and potential corporate sponsors.
Required Qualifications: BA/BS plus at least four years of experience.
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Questions contact Brian Nystrom, email@example.com
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Now in its 90th year of operation, the University of Minnesota Duluth Department of Intercollegiate Athletics continues to maintain one of the most competitive and well-balanced sports programs of its size in the country.
Fourteen of the Bulldogs' 16 teams — baseball, men’s and women’s basketball, men’s and women’s cross country, football, women’s soccer, softball, women’s tennis, men’s and women’s indoor and outdoor track and field, and volleyball — are members of the 16-school NCAA Division II Northern Sun Intercollegiate Conference. The NCAA Division I men’s and women’s hockey programs, meanwhile, are aligned with the eight-team National Collegiate Hockey Conference (which debuted in 2013-14) and the eight-school Western Collegiate Hockey Association, respectively.