Join Our Mission to Revolutionize Banking - Become Our Head of Digital Marketing!
Location: New York,
Internal Number: 20772357
The Role: Head of Digital Marketing We're searching for a visionary Head of Digital Marketing to lead our digital transformation. This pivotal role is designed for a digital marketing maestro who is passionate about developing and executing stellar product marketing strategies, identifying target segments, and generating qualified leads to catapult us into the heart of every American household.
Product Marketing Excellence:
Craft and spearhead a comprehensive product marketing strategy.
Design and implement cutting-edge GTM strategies.
Refine our value proposition to resonate deeply with our audience.
Lead cross-functional teams to produce compelling content that showcases our products' uniqueness.
Create sales guides and playbooks, ensuring our sales team is equipped with the best tools to succeed.
Strategic Marketing Vision:
Identify and target key market segments with innovative campaigns
Forge a content marketing strategy that establishes us as a thought leader.
Manage our social media presence, ensuring engaging, impactful content across platforms.
Maintain and evolve our brand strategy, ensuring consistency and coherence across all channels.
Analyze marketing data to drive decisions, optimize campaigns, and enhance customer engagement.
What We're Looking For
A minimum of 10 years in marketing, with a significant portion in leadership within FinTech or Financial Services.
A Bachelor's degree in marketing, business administration, or equivalent professional experience.
A digital marketing guru with a deep understanding of demand generation, social media, and content marketing.
An analytical mind capable of measuring and optimizing campaign performance.
Exceptional communication skills, capable of inspiring teams and conveying complex ideas with clarity.
A creative thinker with a knack for innovative marketing solutions that align with our ambitious goals.
Strong project management abilities, able to juggle multiple initiatives without breaking a sweat.
Be at the forefront of banking innovation.
Lead a team that's set to redefine digital banking in the USA.
Work in a dynamic, fast-paced environment that encourages creativity and innovation.
Competitive compensation, benefits, and opportunities for professional growth.
Join Us on This Journey If you're ready to lead our digital marketing into uncharted territories and make history with us, we want to hear from you.
Apply now and let's build the future of digital banking together!????