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Digital Marketing Manager
Role DescriptionLead the best in class development & execution of corporate digital platforms plans (i.e. social media, social listening, websites, apps) with clear linkage to E-commerce to complete consumer journey and achieve / exceed the agreed KPI's & ROI targetsGuide & direct the brand marketing team and partner agencies to execute their digital campaigns delivering against brand objectives, in line with Established Pharmaceuticals Division (EPD) & local regulatory policies.Use digital strategies, technologies, tactics and insights to execute on integrated content plans that drive business impact.To lead EPD's multichannel engagement (MCE) strategies and execution to improve HCPs engagement, satisfaction and move to Omnichannel


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