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Senior Director, Global Marketing
Location: Chicago, ILJob Description:Develops comprehensive, impactful advertisement strategy, encompassing lead generation, engagement, and conversion to support the admissions cycle and drive qualified leads to Chicago Booth.Leads and guides cross-functional teams in planning, conceptualizing, and executing unified, multi-channel marketing campaigns for Chicago Booth.Oversight of all integrated marketing campaigns, ensuring creative deliverables are met and aligned with overall campaign objectives.Leads annual planning meetings.Collaborates with and manages various contracted external agencies to create marketing and media plans and develop innovative and creative design campaigns.Develops, implements, and reports out on
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